More Panda For Ya

Stationary pack for Panda On A Bike is coming along nicely.

This is an early draft for some headed paper. We decided to not over cook it too much as it can look a bit desperate, like we are trying too hard.

Simple and clean was the idea and I think we are pretty much there. The type at the bottom needs to come down a couple of point sizes (currently 12pt) and the postcode is actually incorrect! We are thinking of putting a watermark of the logo in the centre of the page too, but it could look too busy.

Typeface is Myriad Pro for both the logo and for the address details.
Colours are:
Green: Pantone 13-0650
Grey: C:49 M:40 Y:44 K:5
Both at 90% Opacity

Panda graphic is 100% black at 85 % opacity

We will get some trial prints done next week before completing a compliments slip.

PPRD - Panda a go go

I recently met with my friend to start designing the logo and stationary pack for Panda On A Bike (POAB). He wants the logo to be literal, so he actually wants it to show a panda on a bike - shame as I wanted it to be typographical only but I got over ruled. That's what creative directors do.

So I went away and came up with some early ideas.

I went back to show him and found that he had already bagged a client for an advertising job. Good news and bad news. Good news; it's a client. Bad news for me because it's a TV advert and therefore no graphic design needed to be completed. Bad news also because we need to send them an invoice for the time that we (the royal we) have spent doing it. Which means no more messing about in Illustrator with the logo, we have to go with what we've got, which is ok as we're both happy with it. I am now trying to get all my Uni work done for the hand in this Friday, and produce a stationary pack (or at least an invoice sheet) as soon as I can. No stress then.

The final logo will look something like this.